1. C&F (Carrying and Forwarding Agents) C&F agents will handle bulk shipments, storage, and logistics from the manufacturing unit to district distributors. The number of C&F agents varies by state to ensure effective coverage.
The C&Fs in each state will manage the bulk storage and transportation of products to district distributors, ensuring timely and efficient distribution to each region.
2. District-Level Distributors (1 per District)
Each state will have 1 distributor per district responsible for handling distribution within that district. The district-level distributors will receive products from the C&F agents and manage distribution to block-level dealerships within the district.
3. Block-Level Dealerships (1 per Block)
Each block will have 1 dealership responsible for selling products to retailers within their assigned block. These block dealerships serve as the last step before the product reaches retail shops.
Block dealerships will sell the pan masala products to local retailers, who will, in turn, sell them directly to consumers. These dealerships will also help with local promotions and sales efforts.
Total Number of Distributors and Dealerships Across All States
Patna Circle C&F (Patna, East Champaran, West Champaran, Seohar, Sitamarhi, Gopalganj, Siwan, Saran, Muzaffarpur, Vaishali, Buxer, Rohtas, Kaimur, Bhojpur, Aurangabad, Arwal, Gaya, Nawada, Nalanda, Jehanabad and Sheikpura)
Bhagalpur Circle C&F (Bhagalpur, Banka, Jamui, Lakhisarai, Munger, Begusarai, Khagariya, Samastipur, Darbhanga, Madhubani, Supaul, Saharsa, Madhepura, Purnia, Katihar, Araria and Kishanganj)
Kolkata Circle C&F (Kokata Urban & North 24 Parganas)
Howrah Circle C&F (Howrah Urban & South 24 Parganas)
Asansol Circle C&F (Purba Medinipur, Paschim Medinipur, Jhargram, Purulia, Bankura, hooghly, Purba Bardhaman, Pascjin Bardhaman, Birbhum, Murshidabad and Murshidabad)
Darjeeling Circle C&F (Darjeeling, Kalimpong, Jalpaiguri, Alipurduar, Cooch Bihar, Uttar Dinajpur and Dakshin Dinajpur)
Ranchi Circle C&F (Garhwa, Palamu, Latehar, Lohardaga, Gumla, Simdega, Khunti, Ranchi, Seraikela Kharsawan, West Singhbhu, and East Singhbhum)
Dhanbad Circle C&F (Chatra, Hazaribagh, Koderma, Giridih, Ramgarh, Bokaro, Dhanbad, Jamtara, Deoghar, Dumka, Godda, Sahebganj and Pakur)
Distribution Flow Example:
1. C&F Agents: The C&F agents receive bulk shipments from our manufacturing unit, store the products, and then forward them to the district distributors in their respective states.
2. District Distributors: The district distributors manage inventory and distribute products to the block dealerships within their district. They are responsible for managing stock, sales, and local promotions.
3. Block Dealerships: The block dealerships sell products to local retailers, who sell them directly to consumers. They will also play a key role in creating visibility and demand at the local level.